- Words Notion Staff
- Photography THOMPSON
- Production Studio Notion
DIY UK Rapper, Jeshi, is making waves in the scene. We get a closer look at the artist who's cementing himself as one to watch.
Walthamstow rapper Jeshi challenges the social norms built around him. Growing up in the early 2000s on a diet of Giggs, Neptunes, Eminem, and Erykah Badu, the young artist was drawn to the low-budget aesthetic of the legendary Grime and UK Rap cable station Channel U. Now, in his own work, which has seen him collab with CELESTE, perform a COLORS SHOW, and release a handful of singles and EPs,
Jeshi’s latest track, the hard-hitting new single “Look Like Trouble” is about the impact of our youthful experiences on the person we grow up to become. Produced by Kwes Darko (Slowthai, ASAP Rocky, Pa Salieu), the song makes a poignant statement on stereotypes and how difficult it can be to shake off the labels other people give you – especially ones that may no longer apply.
Speaking on “Look Like Trouble”, Jeshi explains: “All these experiences mould you into the person you are . Into the trouble they see you as”.
“Look Like Trouble” follows on from Jeshi’s single “Mask On”. Coincidentally released in the time of Corona, the meaning behind Jeshi’s tune may be about shielding yourself from others, but lyrically, the meaning runs deeper than that. “Mask On” unpacks vulnerability, masculinity and the societal pressures around the display of emotion.
2020 has also seen the release of Jeshi’s ‘Bad Taste’ EP, which showcased the rapper’s nonchalant flow against melodic beats.
Keep your eyes on this one – the trailblazer is going far.
