- Words Solly Warner
adidas has teamed up with Abbey Road Studios to offer four talented new musicians the incredible opportunity to record there with slowthai, beabadoobee, and BERWYN.
Last month adidas released their ‘Forum’ silhouette which celebrates the cultural leaders who are redefining the style of tomorrow. The launch was also joined by the announcement that adidas had joined forces with decades-long global music icon, Abbey Road Studios. This partnership was created to offer a platform for the next generation of undiscovered talent looking to follow in the footsteps of legendary artists who started their own journey in Abbey Road.
The adidas Forum studio competition asked applicants aged between 18-30 and based in the UK to submit 1 track and an active artist profile to be reviewed by a panel of industry experts.
Now, four emerging musicians, Charlie Raphael-Campbell, Elcee the Alchemist, Narissha and Otis Saint Carter have been given a career-changing opportunity, in which they spent a week working closely with a team of industry producers to develop their song writing skills and leave with two fully produced songs, as well as a live performance shot within the famous Studio Three. The musicians also received mentorship from slowthai, beabadoobee and BERWYN, all who feature in the adidas Originals ‘Forum’ campaign.