- Words Isabelle Cassidy
Crocs have debuted an entirely new direction for their iconic clog, in collaboration with renowned footwear designer Salehe Bembury.
Ever since Salehe Bembury teased his newest collaboration with Crocs via Instagram over summer, sneakerheads and crocs-fans alike have been waiting for the drop. As the current vice-president of sneakers and men’s footwear at Versace, Bembury’s designs follow the avant-garde look we have come to expect from him. The Salehe Bembury X Crocs Pollex Clog is exploration of form and function that balances heritage with innovative design, for a reworked silhouette.
We are familiar with Crocs combining form and function, and this collab is no different. Salehe’s silhouette is composed of three of Salehe’s signature fingerprints merged together, with dramatic ridges allowing for multi-directional traction.
As usual, comfort is key, and holes found on the upper of the shoe are designed to align with the high-heat areas of the foot for increased breathability. The adjustable straps we know and love haven’t been abandoned, but remodelled, and the new pairs retain an authentic Crocs feel.
Salehe has discussed the process of his design: “Bringing innovative products to fruition requires balancing the heritage of a brand with the insight found from personal and consumer experience”. This balancing of heritage with forward-facing customer desire is what makes this collaboration so interesting. Crocs’ Brand President Michelle Poole has said that their collaborations intend to bring something “fresh and unexpected” to the consumer, and Salehe’s collection does just this.
The limited-edition collaboration will be available exclusively at Size and SNS London from 15th December.