In collaboration with

Everyone's latest obsession, Crocs, has teamed up with global superstar, Justin Bieber, to announce their latest collaboration.

The second Crocs x Justin Bieber with drew house collaboration follows an October 2020 launch like no other. The duo’s first instalment sold out around the world and left Croc Nation wanting more. Thankfully, the two are teaming up again and grabbing the world by the socks, pairing the brand’s Classic Clog with a pair of tall white socks from drew house, Bieber’s personal clothing brand, solidifying that Crocs and socks as the must-have fashion pairing.

 

The Crocs x Justin Bieber with drew house Classic Clog 2, features a lavender Classic Clog, a branded logo fixed to the backstrap and special appearances from Theodore and other characters from the drew house community as colourful, oversized JibbitzTM charms. “Crocs with socks is definitely the move,” said Justin Bieber. “They’re comfortable, they’re fashionable, and most importantly it’s fun to bring your own style to how you wear them. It’s been a blast bringing this latest collaboration with Crocs to life.”

To engage fans during the global launch, Crocs has also partnered with Snapchat for an augmented reality gamification that allows consumers to interact with the nostalgic, arcade-style feel of the campaign. For a limited-time, fans are encouraged to collect as many Classic Clogs, drew house socks and JibbitzTM charms as they can by tilting their head before the virtual arcade clock stops. In China, Justin Bieber, via social media, will send fans on a mission to locate 13 claw machines in 9 cities across the country, giving them a chance to play the game for free to win CrocsTM clogs, drew house plush toys and drew house socks.

 

The collaboration bundle is available now in limited quantities on www.thehouseofdrew.com in the United States and China. In the UK, the product will be available for purchase from 12pm on March 17th.

 

The Crocs x Justin Bieber with drew house Classic Clog 2, available for £64.99, will also be sold at select Crocs retail stores.

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