In collaboration with

Rapper Avelino graces the fourth cover of Notion 90, discussing his new album, artistic range, journey and much more.

“There’s a bigger picture. It wouldn’t be the glory without the gunk. The bigger picture is the most important image.”


Whether he’s crafting intricate bars or stepping back to frame the bigger picture, multi-faceted MC Avelino is setting the pace in UK rap championing diligence, versatility, and independent thought. Covering #Notion90, he unpacks his latest album ‘EGO KILLS’, reflecting on his range as an artist, the progression of his peers within the genre, and holding onto the essence of what made him rap in the first place.

Related Articles

Notion 90: duendita

Anchored in reverence for her ancestors, our planet and the complexities of the human experience, duendita sees her art as an opportunity to not only express but to collect her own experiences.

Notion 90: Tkay Maidza

Merging a wide range of genres — from trap and hip-hop to more laid-back pop and alt-R&B — Tkay Maidza's world is ever-evolving and experimental, entertaining and surprising with every turn.

Notion 90: Jimothy Lacoste

From music to fashion, North London’s Jimothy Lacoste has always lived in his own lane ‒ and after speaking his dreams into existence, things really are getting quite exciting.