In collaboration with

To celebrate our 15th Birthday, and 85 issues of Notion, we threw one hell of a party at the iconic Troxy with our friends Labrinth, Ella Eyre, Jax Jones, Ms Banks, Deno and DJ Spoony!

Cups of BULLDOG Gin’s mixes were filled to the brim and held high at East London’s landmark of a venue, Troxy, in celebration of Notion’s 15th Birthday! For our little b-day bash we invited some of the UK’s finest to come over and keep the atmosphere buzzing. 


To mark the release of a whopping 85 print issues, with the help of some of our friends, we gifted Notion-supporters with a wide array of drinks, making party guests feel as though they were kids at a pick ‘n’ mix. Wray & Nephew gave us the taste of Jamaica with every sip, whilst Jägermeister kept us refreshed and cool when taking a break from cutting shapes in a pair of K-Swiss.

Opening the line up of brilliant acts was one of London’s youngest and brightest stars, Deno. Ms ‘Bad B’ Banks followed up with a performance that got the whole venue moving, whilst Ella Eyre kept the crowd alive with an energy that was vibrant and immersive, hitting us with vocals that were powerfully profound. Our cover star Labrinth took us on a musical journey, keeping the suspense and energy high with his musical twists and turns, as we transitioned from standing to grooving in awe as to what he was going to play next. To end the night on a high, we had Jax Jones, who always keeps it sweet, with his set and the birthday surprise that was Ella Henderson!


With drinks constantly flowing and good vibes transmitted from every direction, this event powered by Amazon Music, is definitely one to remember.

  • Photography Fifi Newbery, Anthony Yates, Bryan Aseya, Francesca Gennari, Karan Teli

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