- Words Notion Staff
The iconic Barcelona festival has teamed up with automotive brand CUPRA in a united effort to explore new ways of experiencing music.
Speak to anyone who’s been to Primavera Sound, and you’ll probably hear the festival praised as iconic, unforgettable, the best festival out there. Held at Barcelona’s open-air Parc del Fòrum, the vibrancy of the city runs through the atmosphere of the event, with the summer heat only intensifying the energy of the crowd. With most performances starting later in the day, there’s time to make the most of the city and for festival-goers to immerse themselves in the culture of Barcelona. Happening over two weekends in June, attendees can opt into tickets for either or both — with extra time in-between to catch more performances and explore the local area.
Joining Primavera Sound’s mission for greatness is event partner CUPRA. Teaming up for the next three years, the partnership feels fitting — beginning at a pivotal moment for both the festival and automotive brand.
Weekend 1, taking place from 2nd-4th June, will host performances from the likes of Massive Attack, Tame Impala, The Strokes, Gorillaz, Jorja Smith and Tyler, the Creator. Weekend 2 kicks off on 9th June, led by headliners including Dua Lipa, Lorde, and Megan Thee Stallion. From Playboi Carti to Bicep, Pinkpantheress to Celeste, there’s something for every taste and genre throughout the weekend.
“It is a privilege for Primavera Sound finding in CUPRA an ally who perfectly understands both the identity and the aspirations of the festival,” adds Alfonso Lanza, co-Director of Primavera Sound. “Together we can face this new and ambitious growth stage and make the festival a benchmark for the whole planet from our city, Barcelona.”
Get tickets here.