- Words Cal McIntyre
Canadian luxury outerwear brand Nobis has announced a three-week global initiative where 100% of all online sales will be donated to protect frontline health care professionals who continue to spearhead the fight against COVID-19.
In some good news, From April 10 to 30, 2020, the pre-tax purchase price from all online sales on Nobis will go directly to support hospitals and healthcare workers around the world responding to COVID-19 in urgent need of supplies and Personal Protective Equipment (PPE).
‘Nobis’ which is Latin for ‘Us’ sums up the ethos that has always run throughout the historic and iconic premium Canadian outerwear brand. With the community at its heart, Nobis is committed to doing their part to help the global crisis.
“There has never been a more crucial time for us to further our community support. This is why Nobis is doing everything within our means to recognise and support the incredible sacrifice being made by these outstanding individuals in the ongoing battle against COVID-19.” Co-Founder Robin Yates revealed.
This program is being implemented in addition to the commitment made last week when the brand donated $100,000 to local hospitals in Ontario.
Customers making any purchase on Nobis.com between April 10 to 30, 2020, will be able to direct the donation funds to the organization of their choice, by selecting the hospital or organization name at the time of check out.
So, whilst you’re isolating at home why don’t you check out what Nobis has to offer, and if you make a purchase you can help out too!